How Does Purchased Engagement on X (Twitter) Alter Perceived Authority?
Purchased engagement can inflate authority signals by amplifying visibility, reactions, and social proof. When likes and replies are bought, influence appears to expand, but the mismatch between authentic interaction and paid metrics can complicate trust in conversations. Authority cues become noisier, making it harder to discern genuine expertise from boosted presence. The smart path is to prioritize consistent, relevant contributions so any paid lift aligns with real value and audience fit.