Should You Add “More in Part 2” to Your TikToks?
Using “More in Part 2” can boost curiosity-driven engagement when the split feels natural and valuable. It risks fragmenting attention if overused or poorly timed, which can limit views and follower growth. Align the break with a clear payoff and ensure each part stands alone while nudging viewers forward. Measure changes in views, followers, and engagement to confirm it fits the content and audience behavior.